ASICS SHOWROOM

ASICS SHOWROOM

A temple of sport, the ASICS showroom covers two floors, as well as a third floor for the administration department, making up a total of over 1000sqm.
The main aim of the design of this space was the pursuit of harmony and well-being. Pale grey resin is juxtaposed with brushed steel fixtures, contrast is supplied by wood and black, large-scale windows divide the various areas. The ground floor is home to the display of the ASICS Tiger and Onitsuka Tiger collections. The first floor is given over to more technical collections, housing a large meeting area and lounge and a gym. The displayed items are confined to the perimeter, resulting in a sort of frame around the various areas.

Info

  • Date : 30.03.2018
  • Location : Via Morimondo, Milan